diff --git a/README.md b/README.md
index 06c15641..00d5843c 100644
--- a/README.md
+++ b/README.md
@@ -1,4 +1,28 @@
-Make sure you have jekyll installed, and run:
+RubyGems Guides
+===============
+
+An effort to provide awesome documentation for the RubyGems ecosystem.
+
+Goals
+=====
+
+* Be the definitive place for RubyGems knowledge
+* Help out those new to RubyGems get started and get things done
+* Make it easy to contribute more guides
+
+Todo
+====
+
+* Port content from docs.rubygems.org
+* Port content from rubygems.org/pages/docs
+* Port content from help.rubygems.org knowledge base
+* Find lots of StackOverflow/ruby-talk questions and get their common answers in here
+* Fill out more guides!
+
+Setup
+=====
+
+Make sure you have jekyll installed (`gem install jekyll`), and run:
 
   $ jekyll --server